---
title: "How TIDE Studio works — retainer, project and fractional PR support"
description: "Three ways to work with an Irish PR consultancy — project, retainer or fractional communications leadership — and the five-step process behind every engagement."
url: "https://tide-brand-boost.lovable.app/how-we-work"
site: "TIDE Studio"
---

# How TIDE Studio works — retainer, project and fractional PR support

Three ways to work with an Irish PR consultancy — project, retainer or fractional communications leadership — and the five-step process behind every engagement.

## Engagement bases

- **Fractional** — TIDE Studio embedded in your business on a daily, weekly, monthly or quarterly basis. Best for: Best for organisations that need senior communications capability without a full-time hire.
- **Project** — Strategic communications development, planning and delivery for a defined piece of work with a defined outcome. Best for: Best for launches, campaigns, reputation moments and CSR programmes.
- **Campaign Partner** — An ongoing retained partnership across your communications campaigns. Minimum hours and number of campaigns apply. Best for: Best for sustained media presence and momentum.

## The five-step process

01. Initiate
02. Partnership
03. Collaboration
04. Results
05. Success

## Measurement

We measure as we implement and share the data in full: coverage quality and reach, message pull-through, referral traffic and stakeholder perception, reported against KPIs agreed at the start.

---

Canonical HTML page: https://tide-brand-boost.lovable.app/how-we-work
Contact: Anna Wymes, Founder, TIDE Studio — anna.wymes@gmail.com
Book a free consultation: https://tide-brand-boost.lovable.app/book
Machine index: https://tide-brand-boost.lovable.app/llms.txt · Agent manifest: https://tide-brand-boost.lovable.app/api/public/agent-manifest